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Insiteful Solutions: Frequently Asked Questions
1) What do I need to have a website?
2) What is a domain name?
3) What is hosting and what is an ISP?
4) What is a website?
5) Why should I have a website?
6) What is E-Commerce?
7) What is a Search Engine?
8) Why should my website be on a Search Engine?
10) How do I get started?
1) What do I need to have a website?
You need to own a domain name and have a website developed that is hosted by an ISP (Internet Service Provider).
2) What is a domain name? 
A domain name is the .com or .ca extension that allows people to find your website, the equivalent of having a phone number for people to be able to call you. Domain names make it easier to find your website. By registering a domain name you also block someone else from getting it.
3) What is hosting and what is an ISP?
A host or ISP is an Internet company that serves (uploads) up your website code to the Internet, similar to how a television show is sent out by a broadcaster. Your site sits on their computer (server) and is available over the Internet at any time for anybody to view globally. For example, you may buy a telephone but if that telephone is not hooked up to your local phone company, you will not be able to speak to anybody. The same goes with a website. We can create you the most gorgeous website, but if your website is not hosted, no one else will be able to view it.
4) What is a website?
A website is a global internet marketing tool that allows you to be able to advertise and have a 24 hours a day, 365 days a year marketing tool. A website is a product that allows you to place your information so that others can access it. Further, it allows you to communicate with people and transact with them. Your website will establish your corporate identity, build your customer loyalty, and increase your sales and profits.
5) Why should I have a website?
A website will increase your sales by providing you with a sales associate working around the clock for you all year. More consumers are using the Internet to research the companies they will do business with. Clients tend to browse in the evenings and on weekends, your website is never closed. Your website will be used for lead generation, therefore delivering qualified leads when they are ready to buy.
6) What is E-Commerce?
E-Commerce is a business of buying and selling goods and services through the Internet. E-Commerce can also refer to the transferring of funds over the Internet.
The market for E-Commerce is growing exponentially. It is becoming easier for smaller companies to increase their profits with an Internet storefront.
7) What is a Search Engine?
A Search Engine is a way of finding websites. By entering a few key words anybody can find a number of related sites. Search Engines provide a valuable service by sifting through billions of pages of information and returning results that are relevant.
8) Why should my website be on a Search Engine?
It allows people searching for your product or service to find your business. Search Engines are like the yellow pages of the Internet. The biggest difference being that Search Engines provide results in order of relevance rather than alphabetical order. Having your site listed on the Search Engines is the best way to realize a return on your website investment.
9) Can you guarantee results?
Our team of Search Engine experts can guarantee your website appears on the first page of most major search engines. This is important because users seldom go beyond the first page of Search Engine results.
10) How do I get started?
Call us today for a free, no obligation marketing consultation. If you have any further questions, please don't hesitate to contact us at (905) 947-8235 or e-mail us at sales@insitefulweb.com.
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